Celebrating the Craftsmanship of the Building Arts
NCCER is proud to help make the presentation of the exciting film, “Good Work: Masters of the Building Arts,” possible, along with The American Institute of Architects and The Associated General Contractors of America. Premiering in October on PBS (check local listings) in conjunction with Careers in Construction Month, the film recognizes the diverse opportunities available in the construction industry.
Directed by Academy Award-winning filmmakers Marjorie Hunt and Paul Wagner and co-produced with the Smithsonian Institution Center for Folklife and Cultural Heritage, “Good Work” honors American craftsmanship and those working behind the scenes to bring enduring beauty to the built environment. Viewers will meet the stone carvers, stained glass artisans, metalsmiths, plasterers, stone masons, decorative painters and adobe workers who create and preserve America’s iconic buildings. “Most people aren’t aware of the important role the craftsperson plays,” said co-director Marjorie Hunt. “Our hope is that the film will inspire a new generation to learn these trades.”
NCCER challenges industry and education to watch this inspirational documentary during Careers in Construction Month — and tag Build Your Future on social media. The first three schools who share a photo of their students watching “Good Work” and tag Build Your Future (facebook.com/byfcampaign) will receive Careers in Construction Month swag. During October, “Good Work” can be streamed free on pbs.org/goodwork giving schools the opportunity to watch it at their convenience. If a school is unable to stream, NCCER will have a limited supply of DVDs of the film and schools can contact marketing@nccer.org to request a copy.
While celebrating Careers in Construction Month this October, make sure to download the recently published “Restoring the Dignity of Work,” which focuses on changing the perception of craft professionals and revitalizing recruitment into the construction industry. As Don Whyte, chief executive officer of NCCER, said, “We must recapture the dignity of work as well as the pride and honor inherent in skilled occupations.”